HIMOINSA announces its new subsidiary in Australia - Pimagazine Asia
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HIMOINSA announces its new subsidiary in Australia

As part of HIMOINSA’s global expansion, the strategic alliance allows combined, experience, resources, and diversity to strengthen the company’s competitive advantages, and to encourage its growth in Australian market.

HIMOINSA announces its 13th global subsidiary after alliance with Australian company Generator Power. Representatives from Yanmar and HIMOINSA, distributors, customers, end users, have joined this celebration in Sydney.

Australia is one of the leading genset markets in Asia-Pacific, driven by mining industry, growing hospitality and service sectors. Although the mining industry was relatively down in the past years, there has been a recovery in international prices especially iron ore, which has triggered an upturn and would spur the genset market. According to research, the diesel genset market in Australia is projected to touch $765.4 million by 2022.

Francisco Gracia, Executive Director of HIMOINSA, is confident that the new HIMOINSA project in Australia “is the best bet to strengthen our positioning in Asia and Oceania”. At present, HIMOINSA has established a subsidiary in Singapore (1998) and a production center in China (2006), the launch of the new subsidiary “is a solid commitment of the company’s expansion in APAC where HIMOINSA has been operating for more than 20 years”, adds Marco Perillo, APAC Region Head of HIMOINSA.

The collaboration between HIMOINSA and Generator Power in Australia started in 2012, and ‘we are delighted to establish our business alliance’, says Dave Robins, Executive Director of Generator Power. ‘Together, we are fully committed to provide exceptional levels of expertise, and to achieve world-class standards in delivering quality, reliable, on-time, accurate and customized one-stop power solutions.’

HIMOINSA aims constant product development and innovation to align with business development goals in each region. New products powered by Yanmar engines are unveiled:

  • Contractor Series: robust, reliable gensets with efficiency fuel consumption, specially designed for rental, construction, agriculture and mining applications in Australian market.
  • Compact Series: durable 3000RPM Yanmar engine, available in both 1&3 phase configurations, compact size with a large autonomy fuel tank.
  • Lighting tower: up to 1,320,000 lumens that is able to illuminate up to 110,000 sqm and work non-stop for 166 hours, or 17 nights without refuelling.

Tetsuya Yamamoto, Managing Director of Yanmar Co. Ltd., and Chairman of Yanmar Energy System (YES) states: “Australia values more sophisticated engineering and service capabilities. HIMOINSA / YANMAR can help GP strengthen its product line-up, engineering capability to increase its presence in large projects, and to expand into other geographical areas.’

With locations in Sydney, Brisbane, and more in the pipeline, HIMOINSA’s 13th subsidiary Generator Power is always ready to deliver most prompt service from gensets sale and hire, design and construct, all the way to installation and after-sales service to evolve together with the Australian market.

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